Blogging vs article writing. Which is the best one for you? Wait! You don’t know the difference?
Whether you are a freelance writer or a business looking for content to help with marketing, you need to know the different between blogging and article writing.
No. They are really not the same thing!
This is a blog but I also write articles in various places. They take two different mindsets and techniques.
What Is a Blog and How to Write One
A blog is one of the oldest forms of web writing. Many used to refer to it as a weblog and it was a diary that people posted to the world.
They’ve grown since but some of the techniques are still around.
They’re designed to be easy to read and understand by all ages. The sentences are short and to the point. Bringing in your slang and own voice is fine. And using fragment sentences is normal.
Short paragraphs are also important. You may even have one sentence per paragraph but I don’t recommend doing that too much. The aim is for people to still feel like they’ve gotten something from it.
Most blogs are written in the first person but the second person is fine. Avoid writing in the third! It’s too formal. People want to feel like you’re talking to them when it comes to blogging.
But How Does Article Writing Differ?
With articles, the aim is to write in the third or second person—never the first! In fact, many article directory sites will not allow writing in the first person. Neither will content mills unless the client specifically asks for it.
The aim is to be more professional. It’s great for companies with a technical side that they need to get across. Or when they want to show they have the expertise in their niche.
The paragraphs are usually longer. Much longer than one sentence! The sentences can be a little longer although there is still the aim to make it easy for people to read. Exclamation marks and other similar punctuation is often not used at all but this depends on the company you’re writing for.
Articles can be longer but they don’t need to be. Only use as many words as you need.
Blogging vs Article Writing: The Message Doesn’t Need to Change!
While there’s a difference between the writing styles of blogging vs article writing, it’s really important to note that the message doesn’t have to change.
You’re writing for the audience. You could say your message in a formal or informal way. I could have written this for an article writing site that I post on but I chose my blog. It hasn’t changed the type of information I’m using. Just the way I’m saying it.
Now you know the basic differences between blogging vs article writing and it’s time to decide. Which is best for you? Think about the target audience and the goal for your content.
Have you noticed many other differences between blogging vs article writing? Share your thoughts below.
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